We have brought in a new vendor we met at the Marcus Evans Summit

“At the Summit we discovered a vendor that we would not have encountered otherwise, resulting in a successful partnership,” said Katy Smith, Vice President of Senior Living, Avesta Housing, a delegate at the Marcus Evans LTC & Senior Living CXO Summit.

What new opportunities did Marcus Evans introduce you to?

I met an interesting vendor that we ended up using. I was not aware of them before the Summit. We have spent around USD 100,000 on their products so far.

If they had approached you directly, would you have talked to them?

Probably not. We receive too many sales calls. It’s impossible to respond. I wouldn’t have taken their calls. It’s highly unlikely that I would have formed a relationship or heard what they had to say.

Are you likely to need their products again? 

Yes, as replacement needs come up. They are definitely now one of our established vendors we would go to first to fulfill our needs.

Did you find the 30-min one-on-one meeting format an efficient or effective way to meet new providers you had no prior connection with?

Yes. When you have a real business need, you have enough time to identify if there’s potential for working together.  

Did you find the speaker presentations valuable?

Yes. Hearing what your peers are doing always helps expand your mindset, in terms of how you could potentially approach challenges moving forward.

How would you compare the Summit with other industry events you have attended?

This was more curated and condensed. I made higher level connections than I usually do at other events. The quality of the venue and food was exceptional. Much better than most of the other larger events I have attended. 

I made some very good connections at the event. The intentionality of creating a curated experience came though.

Find out more about the upcoming LTC & Senior Living CXO Summit.